Selling a home is a major undertaking, and for many homeowners, the idea of cutting out the middleman and going “For Sale by Owner” (FSBO) might seem tempting. While it can be a viable option in some cases, there are numerous potential pitfalls that sellers should be aware of before taking this route. In this article, we’ll explore some common challenges faced by FSBO sellers and offer insights on how to navigate them.

The service that Berg Properties provides through their MLStown website is really a hybrid of selling on your own and getting full representation. We offer many of the tools and advice that full service brokers provide but at a fraction of the cost.

Time Constraints:
One of the most significant challenges of selling FSBO is the time commitment it demands. Successfully marketing a property, scheduling viewings, and negotiating with potential buyers all require a substantial investment of time. For homeowners with busy schedules or other responsibilities, finding the time to effectively manage the sale process can be overwhelming.

With a flat fee listing from MLStown you can buy a lockbox and appointment setting service so that you do not have to be there for showings where there is a buyer’s broker involved. The appointment setting option is great because they will let you know when you have a requested showing and you just need to let them know if that time works for you. The buyer’s broker can access to lockbox to get access to your home and show it. The service will also keep track of who showed it and when and their contact information which is great for follow up and tracking feedback.

Pricing Your Home:
Accurately pricing a home is a delicate balance. Overestimating its value can lead to a stagnant listing, while underestimating can result in a loss of potential profit. Real estate agents have the expertise to conduct thorough market analyses and consider various factors that can affect a property’s value. Without this knowledge, FSBO sellers may struggle to find the optimal price point.

At MLStown we can send you a generate a pricing report, comparative sales and answer your questions about pricing to help get an great starting point for where you should list your home or condo. Each of the brokers on our staff have over 10 years of experience helping our clients get their home sold.

Emotional Attachment:
Homeowners often have a deep emotional connection to their properties. This attachment can cloud judgment when it comes to setting a fair price or negotiating offers. An experienced real estate agent provides an unbiased perspective, helping sellers detach emotionally and make objective decisions.

This one is something that you will need to to evaluate for yourself and decide if you are too close to the process to make good decisions while trying to sell your home. We will provide consultation surrounding offers and counter offers which should help you in this regard.

Adapting Strategies:
In a dynamic real estate market, knowing when and how to adjust your selling strategy is crucial. FSBO sellers may lack the experience or market insights needed to recognize when a change in approach is necessary. This can result in a property languishing on the market longer than necessary.

Our pricing benchmark report will help you track where your home is positioned in the market and make better decisions.

Marketing Expertise:
Effectively marketing a property involves more than just listing it on a few websites. A comprehensive marketing plan includes professional photography, staging, and targeted advertising to reach potential buyers. FSBO sellers may lack the marketing background needed to create an impactful campaign.

The biggest marketing vehicle for properties is the MLS or multiple listing service. With our service you can list you home on the MLS for a small flat fee. You home then gets featured on all the real estate websites including Zillow, Trulia, Realtor.com, Redfin, homes.com and all the brokerage sites.

Lack of Experience:
For those who have never sold a property before, the intricacies of the real estate process can be overwhelming. Negotiating contracts, navigating legal documentation, and understanding market trends are all areas where an experienced agent can provide invaluable expertise.

We have a lot of tools to help you here and once your property is under contract it is typical and advised for home owners in the Chicago metro area (city of Chicago north to Wisconsin, west to Dekalb and south to Kankakee) to use an attorney to guide you through rest of the process.

Longer Market Time:
Statistics show that FSBO listings tend to stay on the market longer than properties listed with a real estate agent. This can lead to frustration and potentially lower offers as buyers may assume there’s something wrong with the property.

While this may be the case for sellers that are completely selling on their own it is not as true for those using a flat fee service.

Legal Issues:
Navigating the legal aspects of a real estate transaction can be a minefield for FSBO sellers. From state-specific laws to potential liabilities, there are numerous legal considerations that can be easily overlooked without proper guidance.

This is why 99% of home sellers in Northeastern Illinois use attorneys.

Conclusion:
While selling a home FSBO can be a viable option in some cases, it’s essential to be aware of the potential pitfalls that may arise. Partnering with a company like MLStown provides a wealth of expertise, ensuring a smoother and more successful selling experience. Ultimately, the decision to go FSBO or use an agent should be based on individual circumstances and priorities.