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Privacy Policy

Effective Date: January 15, 2026

1. Introduction

Welcome to Berg Properties (“we,” “us,” or “our”). We value your business and respect your right to privacy.

This Privacy Policy applies to our operations of MLStown.com. This document explains how we collect, use, disclose, and safeguard your information when you visit our Sites or utilize our real estate services.

By accessing or using any of our Sites, you signify that you have read, understood, and agree to our collection, storage, use, and disclosure of your personal information as described in this Privacy Policy.

2. Information We Collect

We collect information to facilitate real estate transactions, provide market data, and improve your experience.

A. Personal Information You Provide

We may collect personally identifiable information (“Personal Information”) when you voluntarily submit it to us through forms, property inquiries, or account registration. This includes:

  • Identity Data: Name, phone number, email address, and mailing address.

  • Real Estate Data: Property search criteria, budget, home preferences, and information related to buying, selling, or renting a home.

  • Transaction Data: If you enter into a transaction with us, we may collect financial information, government ID numbers, or other data necessary to close a sale or lease (often handled via secure third-party portals).

B. Automatically Collected Data

When you visit our Sites, we may automatically collect certain non-personal information, including:

  • Device Data: IP address, browser type, operating system, and device type.

  • Usage Data: Pages viewed, time spent on pages, search queries, and referring website addresses.

  • Location Data: General location data based on IP address to serve relevant local listings.

3. How We Use Your Information

We use the data we collect for legitimate business purposes, including:

  • Service Delivery: To provide property listings, schedule viewings, generate Comparative Market Analyses (CMAs), and manage real estate transactions.

  • Communication: To respond to your inquiries, send property alerts you requested, and communicate regarding contracts or closings.

  • Marketing: To send newsletters, market updates, or information about our services (you may opt out of marketing communications at any time).

  • Site Improvement: To analyze user behavior and improve the functionality and content of our Sites.

4. Disclosure of Your Information

We do not sell, trade, or rent your Personal Information to third parties for their independent marketing purposes. We may share your information in the following situations:

  • Service Providers: We may share data with third-party vendors who perform services on our behalf, such as CRM management, email marketing, website hosting, and data analytics. These providers are bound by confidentiality agreements.

  • Real Estate Partners: To facilitate a transaction, we may need to share documents or information with other agents, title companies, escrow officers, lenders, and home inspectors.

  • MLS & Aggregators: Information regarding property listings may be shared with the Multiple Listing Service (MLS) and syndicated to other real estate portals as part of the standard listing process.

  • Legal Requirements: We may disclose information if required to do so by law or in the good-faith belief that such action is necessary to comply with state and federal regulations or protect the safety of our users.

5. Cookies and Tracking Technologies

Our Sites use “cookies” and similar tracking technologies to enhance your experience. Cookies are small text files placed on your device to help us recognize you and remember your preferences (such as saved searches).

  • Your Control: Most web browsers are set to accept cookies by default. You can usually remove or reject cookies in your browser’s settings. Please note that if you remove or reject cookies, it could affect the availability and functionality of our Sites (e.g., saving properties may not work).

6. Third-Party Links

Our Sites may contain links to third-party websites, including MLS feeds, school district websites, and community resources. We are not responsible for the content or privacy practices of those third-party sites. We encourage you to review the privacy policies of any external sites you visit.

7. Data Security

We implement commercially reasonable security measures designed to protect your Personal Information from unauthorized access, disclosure, or misuse. However, no transmission of data over the internet is completely secure. While we strive to protect your data, we cannot guarantee its absolute security.

8. Children’s Privacy

Our Sites are not intended for individuals under the age of 13. We do not knowingly collect personal information from children. If we become aware that we have inadvertently collected data from a child under 13, we will delete it.

9. Updates to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. The updated date will be listed at the top of this page. We encourage you to review this page periodically.

10. Contact Us

If you have questions or comments about this Privacy Policy, please contact us at:

Berg Properties

Oak Park, IL 60302

Phone: 708-434-1165

Email: support@bergproperties.com